SHAREaCAMPER

2016 Wine Price Index

Wine tourism is one of the fastest growing travel trends of 2016. With many vineyards now opening their grounds for campers to stay and sample the local wine, SHAREaCAMPER have seen a surge of interest from those renting caravans and motorhomes. To help travellers choose destinations that suit their budgets, we created the 2016 Wine Price Index, comparing the average cost of wines in 65 countries across the globe.

The price of wine is dependent on several factors, including taxes, the lobbying of local producers, and of course the type of wine purchased. Understanding how this differs between countries is beneficial for both wine connoisseurs and anyone who considers wine to be an important part of their trip. To compile the Index, we found the average cost of red and white locally produced wines within each country, and then an average of the price of several widely available imported wines1. To calculate the final number, we averaged the cost of both of these figures.

The USA ranked in position 35, with an average cost of $15.23 for a 750ml bottle of wine. This compares to Paraguay, which offered the least expensive wine at an average $7.55 per bottle, whilst at the other end of the ranking United Arab Emirates calculated at a cost over 5 times higher, at $39.02 per bottle. The USA also had the 14th most expensive local wine costs (out of countries which produce their own wine) at $17.61 per 750ml bottle.

“Wine tourism connects travellers with local culture and is consistently a great source of wonderful memories.” said Florian Dahlmann, CEO of SHAREaCAMPER. “It may be the romantic or the relaxing aspects of the drink, but we see a consistent and growing number of our travellers picking wineries as a premier destination.”

World's top 20 wine producers

Does not produce own wine

#CountryAverage LocalAverage ImportedOverall AverageLitres/capita (annually) 2
1Paraguay$5.87$9.24$7.556.4
2Serbia$8.12$8.65$8.3828.8
3Czech Republic$6.56$10.32$8.447.4
4Argentina$9.53$8.21$8.8732.3
5Panama/$9.27$9.271.45
6Malta$10.73$8.59$9.6617.7
7Turkey$8.57$11.31$9.941
8Bulgaria$9.64$11.98$10.8113.7
9Nepal$5.19$16.56$10.870.02
10New Zealand$9.81$12.21$11.0125.8
11Estonia$10.72$11.31$11.0215.8
12Hungary$12.73$9.68$11.2023.3
13Spain$8.40$14.06$11.2324.8
14Poland$9.94$13.44$11.692.8
15Germany$13.85$9.54$11.7028.2
16Austria$14.51$10.19$12.3534.8
17South Africa$18.92$6.08$12.508.7
18Kenya$11.26$13.80$12.530.17
19Croatia$15.36$10.82$13.0939.6
20Belgium$14.06$12.17$13.1131.2
21Finland$14.12$12.23$13.1713
22Luxembourg$10.72$15.68$13.2061.3
23Hong Kong/$13.35$13.354.9
24UK$15.78$11.07$13.4224.6
25China$12.84$14.09$13.461.5
26France$15.06$12.05$13.5553.6
27Netherlands$15.23$12.01$13.6226.2
28Cyprus$14.86$12.41$13.6319.7
29Dominican Republic/$13.84$13.841.04
30Colombia$10.06$18.36$14.210.4
31Chile$15.32$13.12$14.2222.9
32Puerto Rico/$14.57$14.570.52
33Costa Rica/$14.89$14.891.32
34Canada$16.97$12.90$14.9316.4
35USA$17.61$12.85$15.2311.4
36Greece$13.83$16.75$15.2932.3
37Ukraine$7.94$22.68$15.316.5
38Russia$12.58$19.56$16.079.3
39Australia$17.23$15.72$16.4828.8
40Romania$16.06$17.19$16.6213.9
41Lebanon$20.48$14.50$17.492.1
42Sweden$20.87$14.42$17.6429
43Malaysia$14.41$21.23$17.820.39
44Iceland$21.93$13.86$17.8915.2
45Denmark$21.82$15.00$18.4139.8
46Slovakia$15.80$21.44$18.6214.9
47Guatemala$16.39$21.83$19.110.11
48India$20.34$18.11$19.220.01
49Italy$15.60$24.03$19.8143.2
50Brazil$12.75$27.28$20.012.1
51Republic of Ireland$22.10$18.39$20.2423.2
52Portugal$15.90$24.90$20.4055.4
53Mexico$17.74$23.50$20.621.2
54Japan$19.88$21.46$20.672.8
55Ecuador$18.05$23.59$20.820.16
56Switzerland$21.46$20.67$21.0639.1
57Norway/$21.75$21.7518.4
58Thailand$22.19$29.02$25.600.15
59Indonesia$16.26$35.74$26.000.01
60Venezuela$25.94$26.32$26.133
61South Korea/$29.20$29.200.86
62Israel$15.12$45.32$30.221.4
63Maldives/$35.88$35.883.19
64Singapore/$38.54$38.542.8
65United Arab Emirates/$39.02$39.023.08

SHAREaCAMPER advises to always drink alcohol responsibly, and never drink and drive.

1. Costs were calculated by taking the average price of several local red and white wines in each country from major supermarkets as well as wineries. Costs of imported wines were calculated by finding the the cost of up to 10 brands largely available across the globe, sourcing these costs from national supermarkets or hotels where necessary. Where no local wines were available, only the imported wine cost was taken into account to create the final ranking. All prices were calculated by standardising the sizes of wines to a 750ml bottle, and with monetary transactions true to exchange rates on 4th October 2016.
2. Taken from reports by the Wine Institute and International Organisation of Vine and Wine

The average cost is not representative of all wine available in a country. The average costs are representative of the specific wines compared for this study.

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